When the owner of Forkston Woodworks emailed me to talk about his website, I was excited to learn that he wanted to simplify. We gave his old site a modern makeover that communicated simplicity and honesty.

Since he had minimal content, I created a one-page website and rearranged what already existed. He wanted the option of displaying his work for sale, but noted that there would be long periods of time during which he wouldn't have any inventory. To solve this, I created his website in Squarespace and designed his shop as a section that he could easily drag into his Inactive category in order to hide it from his public-facing site. I also wrote and designed a PDF that explained how he could edit various parts of his site in the future.